As a high school student, one of my favorite hamburgers was a Wendy's double. From the iconic square patty to the much-better-than-McD's toppings, Dave Thomas's chain served the first burger that caught my attention. But over the years new competitors appeared on the scenes, and Wendy's never really made improvements. The awesome burger of my youth became one I would only order in an emergency.
But now there's something different. Wendy's is upping their game.
Called "Dave's Hot 'n Juicy Cheeseburger", it is the first upgrade to Wendy's hamburger offerings in several decades. From thicker patties to better quality toppings to a new toasted, buttered bun, Wendy's has responded to both the Better Burger competitors like Five Guys and SmashBurger, and to the higher-end burgers rolled out by McDonalds. The advertising photos look very promising.
|Dave's Hot 'n Juicy Cheeseburger - The Promise|
I was anxiously anticipating sampling this big deal that Wendy's just released, so I stopped by a local Woodlands-area Wendy's to see whether it lives up to the hype. I was immediately put off by the rather dated look of the store - other than new signage, this restaurant could be a Wendy's from 1990. But I'm here for the food, not the atmosphere, so I ordered my benchmark double, and waited for its appearance.
What greeted me on the tray was this:
|Dave's Hot 'n Juicy Cheeseburger - The Reality|